Surtex 2011

Hey everybody! Remember me?  Been a little busy around here… First I was getting ready for Surtex, then there was the massive follow up and now I am working through a couple good projects as well ~ never a dull moment here in the studio!

So I know I am a little late to the party in posting about Surtex, but you know what they say about better late than never…

Seems like I had been go-go-go-work-work-work for months, so by the week prior to Surtex, I was feeling a little like this:

My buddy Joyce Shelton (left) and I helped each other thru setting up and just surviving the show in general.  This toast was: “We made it to New York!”

Set up day ~ finally!  We started with my booth…


On to Joyce’s booth…whoops, those panels that seemed to line up need a little adjusting.  Minor snafu, and thankfully the only one!

And this would be the “Whew!  Glad that’s done!” toast…

…shortly after which, our conversation went something like this:

“It’s 3:30 and we’re just now getting lunch.”

“I don’t think I want to go shopping in the Village after all.”

“Me neither.  I want to just stay right here with a beer until dinner time.”

And we did!


Sunday ~ Opening Day ~ Let’s get that “show face” on!  I went big & bold with my latest style and received much positive feedback.

And what trip is complete without attending the Opening Night Party (I intend to find out next time)…

(l-r) Sue Zipkin, Joyce Shelton, me, Amy Biggers

The National Stationery Shows runs at the same time on the same floor, and there is always something interesting to see.  This year Kate’s Paperie donated paper for a student competition to make paper dresses.  There were many more than this, and they were all amazing…. Anybody know which one won?

Another show day down, another cocktail needed.  The Paramount Bar provided a lovely place to do so!  We swapped “Tell me something I wouldn’t know about you” stories and had great fun!

The show traffic wasn’t terrible, but it wasn’t what I’d classify as fantastic either.  I was glad I’d made many appointments before the show.  Late afternoon on the last day… we could bowl down the aisles! This is often the case on the last day of the show, but it sure made those last couple hours before breakdown tortuous!

Time for breakdown!  We are so outta here!!  Next time we hire Sherpas!

And the final toast to yet another show down…

There wasn’t much time for shopping on this trip (well, I guess we could of shopped instead of lounging in a restaurant all afternoon that one day…), but on our way back to the hotel from dinner, there was this great bath shop where we washed our hands with nice scrubs, tested lotions, sniffed soaps…

…and bought a few things…

One last parting shot of me & my booth buddie :-)) You’re the best!

5 Responses to “Surtex 2011”

  1. Beth L Says:

    nice recap, BJ! I especially relate to the “pre-Surtex-face” guy, haha that’s awesome, and sooo true for so many of us! Your booth looked amazing, hope you are getting some well-deserved down-time now that the dust has settled a bit?! Take care…

  2. Jane maday Says:

    Hi Beej,
    Your booth looked great! (and so did all those glasses of boozy comestibles;-) I hope the show turns out to be a profitable experience for you!

  3. Joy Hall Says:

    What a fun recap to read! Your booths looked fantastic!!

  4. rachel Says:

    Beautiful work BJ! I’m loving your new style. The texture is very organic and natural and looks the way an Enya album sounds-poetic, mystical, and daydreamy.

  5. Terri Conrad Says:

    B.J. your booth looks fabulous and so do you, dahling!